Bad Science
When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an ‘Aqua Detox’ footbath, releasing her toxins into the water, turning it brown, he thought he’d try the same at home. ‘Like some kind of Johnny Ball cum Witchfinder General’, using his girlfriend’s Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: ‘before my very eyes, the world’s first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend’s immorality.’Dr Ben Goldacre is the author of the Bad Science column in the Guardian. This book will be about all the ‘bad science’ we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own ‘bad science’ moments – from the useless pie-chart on the back of cereal packets to the use of the word ‘visibly’ in cosmetics ads. This book will help people to quantify their instincts – that a lot of the so-called ‘science’ which appears in the media and in advertising is just wrong or misleading. It will be satirical and amusing – exposing the ridiculous – but it will also provide the reader with the facts they need.Full of spleen, this will be a hilarious, invigorating and informative journey through the world of Bad Science.
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Highly informative and most entertaining – a must for science enthusiasts,
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I have been towing this book around with me for some weeks reading a chapter here and there. Sitting in cafes and other public venues, I have frightened passers-by with my screams of laughter at Goldacre’s entertaining prose which can make some fairly dry topics not only accessible but downright funny.
I feel that I have a genuine reason for reviewing this book because I am a nurse working in clinical audit and know only too well how easy it is to manipulate statistics to mean exactly what you want. I have thus recommended this to more than one doctor about to embark on audit as a useful insight into the subject.
Frankly, I learned loads from this volume, which actually frightens me because I thought that I had a passing grasp of the power of stats. As a result, I now treat the information that comes up on my pivot tables and graphs with a new respect and query it much more closely.
My favorite part of the book has to be about Goldacre’s handling of Gillian McKeith, the food guru (or whatever she is). His handling of her lack of bioscientific knowledge was excellent and made me smile. What I particularly liked was his correct explanations of the science behind the facts. There is something very elegant and beautiful about true science and he brought this out to perfection. He is clearly a great enthusiast and, at the end of the book, he recommends people to adopt a greater spirit of enquiry into the subject. Go for it!
Initially, I, like many, had thought that Mr. Goldacre would just debunk alternative therapies but I was in for a surprise. His comments on mainstream scientific research were illuminating and I must say that I had not realised that responsible minds could skew things this much – through both good intention and mendacity. His chapters relating to the media were also illuminating and, yes, journalists do get things wrong!
Anyway, my recommendation is that you buy this book – not only for yourself but also for your children, parents, grandparents, aunts, uncles and friends etc.
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|Thoroughly excellent,
A thoroughly excellent book from a practising doctor and medical researcher, who is also one of the few science journalists to actually understand scientific method. He is nearly a lone voice in the media, exposing the astonishing journey of ‘health news’ from the pages of academic journals to the tabloids and broadsheets, without passing through a critical brain in between. Thus, on a daily basis, the papers produce “X CAUSES/CURES CANCER” stories, based on very shaky understanding of experiments done in a petri dish. Whilst these stories may give false hope or fear to thousands of people, which is bad enough, in the case of MMR, they actually caused harm. He also explains how and why science fails to explain itself clearly and loudly in the face of emotionally charged ‘my son has autism due to MMR’ stories.
Goldacre also lays bare the facts about such ‘complementary’ therapies such as Homeopathy and Nutritionism, which when stripped of the accolades given them in the media, are revealed to be little more than eccentric ideas which somehow have gained unquestioning credence in the popular mind, and even, perversely, created a deep-rooted suspicion of maninstream medicine which is now taken at face value.
I thoroughly recommend this book, especially for journalists, but it is also essential reading for scientists, doctors and anyone who finds their mouth flapping when trying to put their friends / family straight on why spending 100 quid on dipping their feet in water and watching it go brown is a spectacular waste of money.
Final thoughts – if this book demonstrates how bad science reporting is, what else is being reported badly that we should know about? Finance? Politics? Help!! Also, why is there no organisation with teeth that can bring people to account for irresponsible reporting? A free press is central to our world of course, but not a wild press, trampling all over everyone and everything without so much as a backward glance.
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|Invaluable,
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Like the very best popular science, this book is patient but fascinating in building up your knowledge of the subject area – in this case medical (and ‘alternative’ medical) research. However, it goes beyond this in building up to a damning indictment of the media’s handling of the MRSA and MMR scares, as part of their wider crimes against the public understanding of science.
In the hands of a polemecist such as Micheal Moore, these frauds perpetrated against the public would be described at a pitch of white hot rage (lkely with almost EVERY WORD IN CAPS). However Dr Goldacre describes the frankly horrifying details of these scares in patient and methodical detail, and is all the more compelling for it.
This book is compulsory reading. It should be forcefully inserted onto every reading list prepared by anyone, for anything.
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